Performance Marketing & Funnels
REVENUE-FIRST
MARKETING
ARCHITECTURE
End-to-end digital marketing strategy — from channel selection and funnel design to analytics dashboards that make every investment traceable and every lever measurable.
15:1
marketing ROI
achieved
Process
What's included
- —Full digital marketing audit — channels, spend allocation, conversion bottlenecks
- —Strategy and channel mix for your specific business model (B2B or B2C)
- —Funnel architecture: TOFU awareness → MOFU nurture → BOFU conversion mapped to your sales cycle
- —Analytics dashboard setup — real-time tracking of each funnel stage
- —Campaign planning: paid, organic, retention, referral channels
- —ROMI optimisation roadmap with quarterly milestones
Outcomes
What you get
- —A clear, documented digital marketing strategy with channel allocation and budget logic
- —A live funnel mapped to your actual sales cycle with conversion tracking at every stage
- —A dashboard you can run independently — no black-box reporting
- —Measurable ROMI improvement with defined benchmarks and timelines
KPIs tracked
◆Customer Acquisition Cost (CAC)
◆Marketing-attributed revenue by channel
◆Funnel conversion rate at each stage
◆Return on Marketing Investment (ROMI)
15:1
ROMI achieved through multi-channel performance funnel for B2C operator
3×
Revenue growth in 6 months via structured funnel and analytics overhaul
40%
Reduction in CAC after full channel audit and reallocation
Best for
B2C brandsB2B companiese-CommerceSaaSFinTechiGaming